IIMV-FIELD hosted Malavika R Harita, CEO of Brand Circle, and a Resident Mentor at NSRCEL of Indian Institute of Management Bangalore for an interactive session on ‘Branding for Startups’ on August 20, 2022. 
Ms Malavika interacted with the enthusiastic women entrepreneurs and spoke about the importance of studying consumers, defining competition, and finding a cost-effective solution to problems.
The Women Entrepreneurs from the Women Startup Program (WSP) participated in this hybrid event and briefly interacted with Ms Malavika regarding their myriad ventures.